Please ensure you read the AWARD Entry Kit for full details on categories and entry requirements. This document will also provide important category descriptions and mandatory submission information.
Please ensure you read the AWARD Entry Kit for full details on categories and entry requirements. This document will also provide important category descriptions and mandatory submission information.
BOOK DESIGNThis category recognises the design of books and covers for print and digital formats, including e-books, digital magazines and catalogues. The judges will look for how the design inextricably relates to the subject matter of the work in question. Whether through simplicity, complexity, beauty or modernity, design should be a natural and seamless extension. Culture, Art & Design Books | Culture, Art & Design Covers | Children and Young Adult Books | Children and Young Adult Covers | Illustrated Books & Graphic Novels | Illustrated Books & Graphic Novel Covers | Trade and Business Books | Trade and Business Covers | Other |
BRANDINGThis category recognises excellence in branding - whether individual brand elements or entire branding schemes. Judges will be looking for how a new identity seamlessly works across multiple brand touchpoints and media platforms, how the design is distinctive and recognisable and absolutely appropriate for the brand in question. Brand Refresh, Small Identity | Brand Refresh, Medium Identity | Brand Refresh, Large Identity | New Branding Schemes, Small Identity | New Branding Schemes, Medium Identity | New Branding Schemes, Large Identity | Brand Expression in Collateral | Campaign Logos | Channel Branding & Identity | Logos
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GRAPHIC DESIGNGraphic design celebrates the aesthetic of commercial visual design to promote products and services. Judges will be looking for brilliant examples of typography, photographs, illustrations and graphic elements are woven together to create messages that stop you in your tracks, inspire, communicate, and stay in your memory. Applied Print Graphics | Data Visualisation | Integrated Graphics | Magazines | Newspapers | Point of Sale | Posters | Other
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PACKAGING DESIGNPackaging design celebrates the design and craft of the physical structures that is packaging. Packaging design draws attention, carries a message, and enhances the consumer experience. Materials, form, shape, colour and user journeys are a critical part of a product’s success. Judges will be looking for appropriate design, effective use of materials and how the overall aesthetic adds to the brand story. Consumer | Innovative | Luxury | Promotional & Special edition | Structural | Sustainable
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PRODUCT DESIGNThis category celebrates the effective and creative design of physical commercial products. The jury will consider how the design expresses the brand and product’s quality and identity through form, function, usability, aesthetics, problem solving, production, research and manufacturability. Connected Products & Wearable Technology | Consumer & Industrial | Interactive Design | Product Innovation | Prototypes | Sustainable
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SPATIAL DESIGNThis category celebrates the design of permanent and temporary environments or installations, and the products, places, services and events that enhance the consumer experience. Judges will focus on the personal experience of the brand’s story or message told through space and time. Entries should convey why the target audience find their experience remarkable, meaningful and memorable. Design for Public Spaces | Environmental Design | Exhibition Design | Installation Design | Hospitality & Workplace Interiors | Retail Environment & Design | Set & Stage Design | Wayfinding, Signage & Environmental Graphics
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BUSINESS-TO-BUSINESSCreative B2B ideas brought to life through design. Can be any product or service that is purchased by professionals on behalf of businesses. Entries should be advertising intended to communicate a message or service between businesses. Individual | Campaign |