Join us for AWARD’s inaugural Twilight Talks event featuring Robbie Brammall, Director of Marketing & Communications, Mona - Tasmania's Museum of Old and New Art.
Join us for AWARD’s inaugural Twilight Talks event featuring Robbie Brammall, Director of Marketing & Communications, Mona - Tasmania's Museum of Old and New Art.
OVERVIEW: THE ASYMMETRIC UPSIDE OF RISK (OR 'MY BOSS F**CKING HATES ADVERTISING AND NOW I MAKE DILDOS FOR A LIVING')
Robbie Brammall is the Director of Marketing & Communications at Tasmania’s Museum of Old and New Art (Mona), responsible for ‘making mischief and money’ for more than forty creatively driven brands – from Mona’s many festivals including Mona Foma, to its brewery, two wineries, a fleet of camouflaged ferries, and an analogue recording studio featuring the original mixing desk from Abbey Road.
Over drinks & canapes at AWARD's inaugural Twilight Talks event this Wednesday, join AWARD Chair Cam Blackley and Melbourne's creative community to hear Robbie reveal the secrets to Mona's creative success, lessons he has learned from going client side to help shape the iconic sex and death museum, and how dildo making is part and parcel of the job.
This will be an insightful and entertaining event for creative leaders from all corners of the industry.
SPEAKER
Robbie Brammall, Director of Marketing & Communications, Mona.
Over the last five years, Robbie has helped shape Mona's expansion as one of the country's most popular art and culture attractions. Prior to that, he was an ad guy who spent 17 years 'faking his way around adland' for the likes of Saatchi & Saatchi, BBDO, Y&R and DDB. At his job interview for the Mona gig, founder David Walsh told him: "Hiring you will probably be the biggest mistake I ever make." This from a man that has brought more than $2 million in fake art.
**The health and wellbeing of This Way Up attendees is our number one priority. We can ensure the event is consistent with the latest public health advice. As per Australian Government mandates, all staff and ticket holders must be double vaccinated to attend the creative festival. Greenfields Albert Park is appropriately ventilated and hand sanitiser will be accessible. Our events/workshops will be held in separate spaces and where possible, ACA will seek to host activity outside (weather permitting).