CREATIVE LEADERSHIP
September 1-3, 2024 | QT Sydney | $5,500 ex GST
This three-day residential course is Australia’s only custom designed course for aspiring creative leaders. Exclusive to Advertising Council Australia corporate members, the course will feature guest talks by industry trailblazers.
Three intensive days on-site, this course features a series of modules spearheaded by leading ECDs, Agency CEOs and CFOs.
Sessions are highly interactive, combining workshops, panels, role plays and Q&As. From creating to leading, to the business of creativity, to exploring the CD role, each session has been crafted to ensure delegates have the skills and confidence to transition into leadership roles.
The Creative Leadership course is proudly presented by AWARD; Australia’s longest-standing and most respected professional development programme for creatives.
Read the media release here.
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SCHEDULE
Day 1: From creating to leading
- Why the hell would you want to be a CD?
- The journey to being an ECD
- What ECDs/CEOs looks for in a CD
- Rising star to raising stars
- Working with the work, working with people
Day 2: The hussle
- The business of the business
- How to get your ideas made
- What a CMO looks for in a CD
Day 3: Exploring the CD role
- How to manage media and reputation
- Building your network
- Creating your personal leadership style
- Managing a creative department
- Do you still want to be a CD?
WHO IS THIS COURSE FOR?
For senior creatives who have the ambition and the potential to lead a creative department or agency. And for Creative Directors looking to sharpen their leadership skills.
2024 CHAIRS
| FOUNDER | CHAIR |
 Warren Brown,Maninspace Gallery. AWARD HOF. AdNews HOF. BMF Founder Agency of the Decade. |
 Scott Nowell,Co-Founder, The Monkeys, part of Accenture Song. |
| DAY 1 | DAY 2 |
 Damon Stapleton,CCO and Founder, The Monkeys Aotearoa. MD, Accenture Song. |
 Tara McKenty,Chief Innovation Officer and Co-ECD, BMF Australia. |
| DAY 3 | |
 Emma Robbins,National ECD, M&C Saatchi Australia. |
2024 SPEAKERS
 Rob Galluzzo,CEO, FINCH. |
 Esther Clerehan,Founder and CEO, Clerehan. |
 Adrian Paul,Chief Operating Officer, TBWA Australia / NZ. |
 Jenny Melhuish,Marketing Director, ALDI Stores Australia. |
 Danielle Long,Editor, The Growth Agenda, The Australian. |
 Michael McEwan,CEO, M&C Saatchi Australia / NZ. |
Sarah Palmer Jones,
Director and Co Founder,
the human co. |
PREVIOUS CHAIRS AND CO-CHAIRS
2023 CHAIR & CO-CHAIRS
CURATOR: Warren Brown, Maninspace Gallery. BMF Founder, Agency of the Decade. AWARD Hall of Fame. AdNews Hall of Fame.
CHAIR: Scott Nowell, Co-Founder, Group Chief Creative Officer at The Monkeys; Accenture Song ANZ
DAY 1: Paul Reardon, Chief Creative Officer at TBWA\Melbourne & TBWA\Adelaide
DAY 2: Alex Derwin, Chief Creative Officer at BMF Australia
DAY 3: Emma Robbins, National Executive Creative Director at M&C Saatchi Australia
2022 CHAIR & CO-CHAIRS
CURATOR: Warren Brown, Partner at Gutthink & Partners
CHAIR: Scott Nowell, co-Founder & Group Chief Creative Officer at The Monkeys
DAY 1: Mike Spirkovski, National Chief Creative Officer at Saatchi & Saatchi Australia
DAY 2: Alex Derwin, Chief Creative Officer at BMF Australia
DAY 3: Tara Ford, Chief Creative Officer at The Monkeys Sydney
2019 CHAIR & CO-CHAIRS
CHAIR: Warren Brown, Partner at Gutthink & Partners
DAY 1: Mike Spirkovski, Chief Creative Officer at Saatchi & Saatchi
DAY 2: Tara Ford, Executive Creative Director at DDB Sydney
DAY 3: Scott Nowell, co-Founder & Chief Creative Officer at The Monkeys
2019 SPECIAL GUEST
Leo Premutico, co-Founder & Chief Creative Officer at Johannes Leonardo
2018 DAILY CO-CHAIRS
DAY 1: Tara Ford, Executive Creative Director at DDB Sydney
DAY 2: Scott Nowell, Co-Founder & Chief Creative Officer at The Monkeys
DAY 3: Paul Reardon, Chief Creative Officer at TBWA Melbourne
2018 GUEST SPEAKER
Susan Hoffman, Co-Chief Creative Officer at W+K
2017 CHAIR & CO-CHAIRS
CHAIR: Warren Brown, Partner at Gutthink & Partners
DAY 1: Scott Nowell, Co-Founder & Chief Creative Officer at The Monkeys
DAY 2: Paul Reardon, Chief Creative Officer at TBWA Melbourne
DAY 3: Jason Williams, Chief Creative Director at Leo Burnett Australia
2016 CHAIR & CO-CHAIRS
CHAIR: Warren Brown, Partner at Gutthink & Partners
DAY 1: Simon Langley, Executive Creative Director at J. Walter Thompson
DAY 2: Nancy Hartley, Creative Partner at Rumble Creative & Media
DAY 3: Scott Nowell, Co-Founder & Chief Creative Officer at The Monkeys
DELEGATE FEEDBACK
"It made the scary thought of becoming a CD a little less scary. I couldn’t imagine heading into that chapter of my career and not having the knowledge that was given to us over the course."
2023 Delegate
"Great to go behind-the-scenes on some big names in the industry and their work. Hearing them talk about how they came up into the CD role was very valuable."
2023 Delegate
"In 3 days I learnt what I feel takes some creatives a lifetime. This program truly has inspired me and put new fuel in the tank! I’m excited to apply my new learnings and see where they take me."
2023 Delegate
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